An informational pamphlet for the Friends Project, a service organization in Egypt. The pamphlet organizes the mission, programs, and ways to help into a single piece that supporters can absorb in minutes.
ClientThe Friends Project, Egypt
RolePrint designer
ToolsAdobe InDesign, Illustrator
DeliverablesInformational pamphlet, layout, information hierarchy
Approach
A pamphlet earns attention panel by panel. Font, layout, and color work together here to build a clear reading order: what the organization does, who it serves, and how to get involved, each given its own visual weight so nothing competes.
Outcome
The organization gained a professional introduction piece for events and outreach, replacing scattered explanations with one consistent story.